Wednesday, October 3, 2012

Setting the Pace TV Show



Athletics in Kenya hasn’t had quite the profile it should over the years given its tremendous success globally.  In comparison, other sports such as football and rugby and to a certain extent, cricket command a huge following locally.
While interest has been building in athletics lately, peaking with the recently ended London Olympics, there is much more to learn about Kenyan athletics that could easily propel it to highest platform and status that it deserves.
This column has been instrumental in engaging and informing readers on print, on the various nuances of athletics, both local and global. However, it is just a start.
Coming soon and for the first time ever, Setting the Pace, a TV magazine show solely focusing on athletics in Kenya will take a look into past and or current events, profile past and current Kenyan athletes, feature success stories of past Kenyan athletes and provide highlights on what is to come in the world of athletics.

The aim of the show is to provide audiences with relevant and much sought after information around athletics celebrate our athletes whilst giving them a platform to speak about their journey into the world of athletics.
Setting the Pace, a half hour show, will air every Friday starting on October 19th on Zuku Sport on Channel 300.
Apart from reviewing and highlighting local and international events with Kenyan athletes’ participation, I will be hosting prominent athletics personalities and others in the industry in a studio setting to discuss exciting and sometimes controversial issues in the sport.
The show will also feature an exciting segment that highlights Kenya’s future athletics stars. This will give viewers a glimpse into Kenya’s potential champions and indications of our very promising prospects on the global scene.
I am very excited about this transition of “Setting the Pace” from print to television because it provides an exciting opportunity to showcase, highlight, raise the profile and prominence of athletics and athletes in East Africa. Equally important is raising awareness and promoting the athletics properties that are available on Zuku.
The show aims to provide to its target audience; everyone from aspiring athletes to elite athletes, coaches, administrators, potential sponsors and fans, unique insights into the sport that were previously unavailable on local television.

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